Fife Constabulary has launched two major new initiatives aimed at turning round "bitterly disappointing" statistics in the region.

The figures indicated that more than 60% of the 17-to-25-year-old age group intend to drink and drive over the festive season.

The amount of young people in particular prepared to drink and drive has increased quite dramatically Derrick Scougal Assistant Chief Constable

The group already accounts for 36% of the drivers in Fife who are detected.

The force has now created a form on its website where motorists under the influence of drink or drugs can be anonymously reported.

Assistant Chief Constable Derrick Scougal said: "It has become all too apparent in recent times that the amount of young people in particular prepared to drink and drive has increased quite dramatically.

"But what we find perhaps most disturbing is that 64% of the 17-to-25 age group actually stated that they had intended to get drunk and still drive, compared to 23% in all the other age groups.

"That is why we have taken the step of introducing a special page on the Fife Constabulary website - www.fife.police.uk - through which drink driving offenders can be reported."

Offenders can be anonymously reported online

The force is backing up the drink-driving message with a giant advertising trailer on the north end of the Forth Road Bridge.

Its message reminds motorists of the consequences if they choose to drink and drive.

The ad-trailer reads: "Off to your office night out? See you when you get back....Fife Constabulary."

Officers are also carrying out work with 5th and 6th year pupils in all Fife secondary schools in an effort to target the drivers of the future.