Episode details

World Service,26 Jul 2017,17 mins

Rise of the Social Media Influencers

Business Daily

Available for over a year

Manuela Saragosa explores the growth in social media influencers, paid to push products on platforms like Instagram. Influencer Sara Tasker describes how she turned blogging and instagramming into a full-time job, while Mike Bandar, co-founder of Instagram scheduling company Hopper HQ, discusses the dangers of a lack of regulation. Plus instagrammer Seth Crossno on when social media influencing goes wrong. (Photo: A smartphone featuring the Instagram app, Credit: Getty Images)

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