BBC Worldwide Press Releases

05.11.02

Cooking up Christmas with BBC Good Food

The keenly awaited Christmas edition of BBC Good Food magazine - expected to sell over half a million copies - goes on sale on 13 November. On the same day, BBC Magazines will again also be publishing a one-shot BBC Good Food Vegetarian Christmas.

The bumper Christmas issue of BBC Good Food is a magazine publishing phenomenon - its circulation exceeded at BBC Magazines only by the Christmas Radio Times. Sales of 65,000 for the first BBC Good Food Vegetarian Christmas last year meant that even more people cooked up Christmas with the help of the UK’s favourite food magazine brand and this success looks set to be repeated for both titles this year.

Priced, £2.30, the Christmas BBC Good Food comes with a free calendar sponsored by Sacla, countdown wallchart and money off vouchers for Christmas drinks. It includes the ultimate Christmas feast from the Good Food kitchen, along with the best Christmas cakes, puddings, mince pies and other treats in the shops, brilliant ideas for special diets and tips from experts such as Gary Rhodes and Nigella Lawson.

BBC Good Food Vegetarian Christmas, priced £2.50, offers more than 80 tried and trusted recipes and is packed with ideas from top chefs such as Jamie Oliver. It promises everything readers need for a vegetarian Christmas, including easy starters and glamorous new deserts. The magazine has secured an exclusive sponsorship package with Quorn.

Both titles will be supported by point of sale activity.

Says Editor Orlando Murrin: “For many - particularly those who don’t cook very often - Christmas presents a real challenge. BBC Good Food magazine offers practical help and inspiration, as well as providing a mouth-watering treat. I’m delighted that, after winning so many fans last year, we’re again publishing BBC Good Food Vegetarian Christmas - essential not just for vegetarians themselves but also anyone faced with feeding non meat-eaters as part of the festivities.”

Notes to Editors:
BBC Good Food magazine is the UK’s best-selling food magazine with a circulation of 323,764 - up over each of the last four ABC periods.

BBC Good Food magazine and BBC Good Food Vegetarian Christmas are published by BBC Magazines - a division of BBC Worldwide Ltd, the main commercial arm of the BBC. BBC Worldwide does not use licence fee income for its activities and re-invests in public service programming. In 2001/2002 BBC Worldwide returned £106 million to the BBC.

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