12.07.02
BBC
Multimedia takes Gold Award at Good Toy Awards with Tweenies - Play
to the Music
BBC
Multimedia, the video games publishing division of BBC Worldwide,
has taken the Gold Award in the Electronic & Multimedia category
of the Good Toy Awards 2002, with Tweenies - Play to the Music
PC CD-ROM.
The
Awards, organised by the National Association of Toy & Leisure
Libraries, recognise toys from a wide range of categories. Each
toy is rigorously tested and appraised for safety, durability, price,
educational merit, playability and versatility. As well as gathering
opinions of childcare professionals and parents, the NATLL collects
the thoughts of children themselves in selecting the winners.
The
Good Toy Award is the second Award for Tweenies - Play to the Music,
which won a Gold at the IVCA (International Visual Communication
Association) Awards 2002.
Andrew
Johnson, BBC Multimedia's Sales & Marketing Director, said:
"Naturally, we're delighted to have struck gold at the Good
Toy Awards. It's testimony to the expertise and effort we put into
our products, especially since it's the views of children that help
decide the result."
Tweenies
- Play to the Music was released in October 2001 and was developed
by Interesource. The PC CD-ROM title is based around the concept
of music, so children have fun with and learn about music at the
same time. Additionally, the product comes with a dance mat and
microphone, adding to the interactivity available when playing.
Tweenies
is created and produced for the BBC by award-winning production
company, Tell-Tale Productions.
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