Meet the man who is credited with promoting and nurturing the Rolling Stones' reputation as the bad boys of English rock...

Andrew Loog Oldham, arguably the hippest man in 60s London, was the driving force behind Mick and Keef's early career.

Read Lord Crowley on Andrew Loog Oldham here>>

An agent provocateur par excellance, his gift for publicity was legendary - and his line "Would you let your daughter go out with a Rolling Stone?" perfectly placed the band opposite the more wholesome image of their contemporaries, The Beatles.

Thus was The Loog's place in rock n roll folklore guaranteed, and his many experiences have now found their way into two volumes of heady reminiscence, Stoned and 2Stoned (published by Secker & Warburg).

outspoken

The Rolling Stones on Top Of The Pops

And so it was that the Stones' former manager came to Pop Central aka Lord Crowley's 94.9 music studio to talk about his rise from lowly publicist to the helm of the "world's greatest rock and roll band".

Now 59, slender and bearded, he spoke candidly about seeing The Stones for the first time at the legendary Crawdaddy club in Richmond, and how he ended up producing them - and encouraging Mick and Keef's songwriting by locking them in a room!

The Loog also gave a unique insight into the birth of pop and 60s London and was outspoken in his comments regarding today's industry.

You can hear it all - just click on the links below to listen at your own pace and in your own time...

Listen: Andrew Loog Oldham talks to Lord Crowley... Part 1 (21' 10") Part 2 (23' 48") Part 1 (19' 09") Part 2 (20' 18") (Real player required)

Take a Thames Tour of Rotherhithe including the home of London's whaling and timber trades

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