"A press release informs journalists, playlist people and any other key players about your track and the artist. It makes the artist seem human."
Phyllisia Adjei
Project Manager
Soul2Streets
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You can have a much larger mailing list of publications, pirate and legal radio station DJs, anyone who can help publicise your release.
The art of the press release is something you're going to have to master - writing them and targeting them at the right people.
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