The driver programmed the wrong Lille into the navigation system

Instead of arriving in Lille, France, 50 members of Cheltenham and Gloucester (C&G) Social Club were taken 98 miles (157km) away to Lille, Belgium.

When they finally arrived, they had two hours to shop before the stores closed.

The detour happened during a weekend coach trip from Gloucester to Ostend, Belgium, costing staff £150.

Tim Knight, manager of Travelscope, the company which arranged the trip, said: "Part of the weekend trip was an afternoon shopping in Lille.

"Unfortunately the driver from the coach company we commissioned made a blunder on his satellite navigation."

On the trip back to their hotel, the coach driver unplugged the navigation system and, with the help of a passenger and an atlas, made it back to Ostend.

C&G spokeswoman Melinda Russell, said: "We're very sorry that our staff and their families have been let down, especially as we have enjoyed so many successful trips through the course of the year.